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Oracle Responsys Marketing Platform 2026 Implementation Professional Sample Questions:

1. Which statement is true about how you must configure a Responsys Profile list so you can begin sending Mobile SMS campaigns?

A) You can use the same Profile list for mobile campaigns that you are currently using for email campaigns.
B) All the data that you need to use to personalize mobile messages must be stored as columns in the Profile list.
C) You only need to define the COUNTRY_ code if you are sending SMS messages to subscribers outside of the default country setting for your account.
D) You can only modify profile lists used for mobile campaigns through Connect uploads.

2. What happens when you send a Responsys campaign and the ISP returns a "Hard Bounce" error to the sender?

A) A hard bounce of an email message will cause the record to be flagged as Hard Bounced in an Insight Report, and you can run a list cleanse process to remove it from your list.
B) A hard bounce of an email message will delete the contact record from the Profile List to ensure that messages will no longer be sent to that address.
C) A hard bounce of an email message will set the EMAIL_DELIVERABILITY_ STATUS_ field to Undeliverable and messages will no longer be sent to that address.
D) A hard bounce of an email message will cause the record to be logged in to the Hard Bounced table, and you must select that list as a suppression list in future message launches to ensure that you do not send to that address again.

3. You are working on a campaign to collect responses for 45 days.
How should you ensure that it closes 45 days after launch?

A) In the Campaign Workbook's Launch Options, configure 45 days for Auto-Close after launch.
B) In Manage Campaigns, select 45 days for the end element.
C) In the Program Designer, configure 45 days for Auto-Close after launch.
D) Create a calendar reminder and manually close the campaign.

4. You are asked to troubleshoot a dynamic campaign that is not inserting content correctly for VIP subscribers. You learn that VIP subscribers who have spent more than $3,000 are not receiving messages with the proper promotional code associated with their status level. The amount of money a subscriber has spent is stored in the AMT_PURCHASES attribute as number data type. The set of rules is as follows:
- Rule 1: AMT_PURCHASES Greater than 100
- Rule 2: AMT_PURCHASES Greater than 1000
- Rule 3: AMT_PURCHASES Greater than 3000
Identify the solution.

A) Responsys requires that the money data type be assigned, because it doesn't support the number data type to be used for monetary values.
B) Responsys can't execute rule sets for a dynamic region without a default conditional rule that initializes the rule set to zero. You will need to create the following rule to fix this issue:1. Default Rule 0: AMT_PURCHASES Equals 0
C) The rule set should be changed:1. Rule 1: AMT_PURCHASES Greater than or equal to 1002. Rule 2: AMT_PURCHASES Greater than or equal to 10003. Rule 3: AMT_PURCHASES Greater than or equal to 3000
D) Responsys executes rules in sequential order, so any subscriber with more than $100 in spending will have the content inserted associated with the first rule and the rest of the rules will never be resolved. Either the order of the rules should be reversed or the conditional logic should bechanged to use different operators.

5. Which three precautions should you take before deciding to delete a column from a Responsys data source? (Choose three.)

A) Ensure that there are no active campaigns referencing the column to be deleted.
B) Ensure that there are no Connect jobs updating the column to be deleted.
C) Check to make sure there are no forms referencing the column.
D) Check to see whether the data column is being used by the customer for external analytics purposes.

Solutions: