Marketing-Cloud-Developer Braindumps Real Exam Updated on Jan 18, 2024 with 200 Questions [Q41-Q60]

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Marketing-Cloud-Developer Braindumps Real Exam Updated on Jan 18, 2024 with 200 Questions

Latest Marketing-Cloud-Developer PDF Dumps & Real Tests Free Updated Today


Preparing for the Salesforce Marketing-Cloud-Developer certification exam requires a strong understanding of marketing cloud development concepts and hands-on experience with Salesforce technologies. Candidates should be familiar with the various components of the marketing cloud platform, including Email Studio, Mobile Studio, Advertising Studio, and Social Studio. Additionally, candidates should have experience with Salesforce's programming languages and tools, such as Apex, Visualforce, and Lightning. By passing this certification exam, professionals can demonstrate their proficiency in these areas and showcase their skills to potential employers.


Salesforce Marketing Cloud is a powerful tool for marketers to create and manage customer journeys across various channels. The Salesforce Marketing-Cloud-Developer certification is designed for developers who specialize in Marketing Cloud. Salesforce Certified Marketing Cloud Developer Exam certification exam is ideal for those who have experience in developing and deploying Marketing Cloud solutions, as well as a deep understanding of the Marketing Cloud platform.

 

NEW QUESTION # 41
Contact Builder can be used to create a relational model of an organization's data within Marketing Cloud. Which three factors should be taken into consideration when preparing data to be used in Contact Builder? Choose 3 answer

  • A. Verifying data address marketing needs
  • B. Assigning data relationships and primary keys across all channels
  • C. Normalizing data to reduce redunancy
  • D. Verifying each data extension has the required Email Address field populated
  • E. Verifying all data extensions have a sendable value

Answer: A,B,E


NEW QUESTION # 42
A new record is appended to the Orders data extension each time a customer makes a purchase. Which SQL statement would select a unique list of subscribers who have made multiple purchases?

  • A. SELECT DISTINCT SubscriberKey FROM Orders
  • B. SELECT TOP 1 SubscriberKey FROM Orders
  • C. SELECT SubscriberKey FROM Orders GROUP BY SubscriberKey
  • D. SELECT SubscriberKey FROM Orders GROUP BY SubscriberKey HAVING COUNT(*)>1

Answer: C


NEW QUESTION # 43
A developer identified duplicate contacts and initiated a Contact Delete process for 10 million subscribers. How could the process be expedited?

  • A. Delete any unnecessary Sendable Data Extensions
  • B. Change the Suppression value to a larger value
  • C. Manually delete subscribers in All Contacts
  • D. Stop current delete process and delete smaller groups

Answer: D


NEW QUESTION # 44
A developer wants to retrieve all records in the OrderDetails data extension which are associated with a particular customer.
Which two AMPscript functions would return a suitable rowset?
Choose 2 answers

  • A. LookupOrderedRows
  • B. Lookup
  • C. Row
  • D. LookupRows

Answer: A,D


NEW QUESTION # 45
A developer is troubleshooting why a parent-level data extension cannot be accessed by a child business unit.
What should the developer check to validate the data available can be accessed for child business unit queries?

  • A. The data extension is in the Synchronized Data Extensions folder and the query includes the ENT. prefix
  • B. The data extension is in the Shared Data Extensions folder and the query includes the ENT. prefix
  • C. The data extension is in the Shared Items root folder and is accessible to the child business unit
  • D. The data extension is in the Salesforce Data Extensions folder and Is accessible to the child business unit

Answer: B


NEW QUESTION # 46
NTO is reconsidering the requirement to have English, Spanish and French versions of their email campaigns. They request a developer to create a query which aggregates clicks grouped by language of the recipient. Language is stored in a Profile Attribute. Which two Data Views would be included in the query? Choose 2 answer

  • A. _Click
  • B. _AllSubscribers
  • C. _Subscribers
  • D. _Subscribers

Answer: C,D


NEW QUESTION # 47
A developer is creating a custom preference center and wants to log unsubcriber events from the CloudPage. Which set of parameters should be captured and provided to the LongUnsubEvent Execute Call to ensure accurate unsubscribe information?

  • A. EmailAddress and JobID
  • B. SubscriberKey and BatchID
  • C. SubscriberKey and JobID
  • D. SubscriberID and BatchID

Answer: C


NEW QUESTION # 48
A developer wants to write a query to compile data originating from an HTML form so it can be exported in CSV format. However, the source data extension may contain line breaks within the Comments field, which makes it difficult to read and sort the resulting CSV.
Which SQL functions could be used to change each line break to a single space?

  • A. REPLICATE and NCHAR
  • B. LTRIM and RTRJM
  • C. REPLACE and CHAR
  • D. FORMAT and SPACE

Answer: C


NEW QUESTION # 49
A developer wants to delete a batch of subscribers from Marketing Cloud. The developer performs a Contact Delete on a batch of records in a data extension in Contact Builder. Which scenario would cause subscriber records to remain in the data extension?

  • A. Non-sendable data extension with SubscriberKey field
  • B. Contact Delete process does not delete rows from data extensions
  • C. Sendable data extension with SubsciberKey field
  • D. Sendable data extension with SubscriberKey and EmailAddress fields

Answer: A


NEW QUESTION # 50
A developer needs to configure an Email Send Logging Data Extension for a new business unit. Which option should be used?

  • A. Salesforce Support should create the data extension
  • B. Create using the SendLog Data Extension Template
  • C. Create and ensure it has the name "Send Log"
  • D. Create from a copy of an existing Send Log in another business unit

Answer: B


NEW QUESTION # 51
A developer wants to configure performance tracking of the content dynamically created via AMPscript in an email. Which two steps should be performed to achieve this objective? Choose 2

  • A. Configure dynamic content block in Content Builder
  • B. Add a unique identifier in the HTML tags within the generated content
  • C. Request the Impression Tracking feature be enabled on the account
  • D. Include the functions BeginImpressionRegion and EndImpressionRegion

Answer: C,D


NEW QUESTION # 52
A developer wants to populate a data extension with the date of the most recent click for each subscriber.
Which query would accomplish this?

  • A. SELECT c.SubscriberKey, MAX(c.eventDate) AS eventDate FROM _Click c GROUP BY c.SubscriberKey
  • B. SELECT c.SubscriberKey, MIN (c.eventDate) AS eventDate FROM _Click c GROUP BY c.SubscriberKey
  • C. SELECT c.SubscriberKey, c.eventDate FROM _Click c WHERE c.IsUnique = 1
  • D. SELECT TOP 1 c.SubscriberKey, c.eventDateFROM _Click c ORDER BY c.eventDate DESC

Answer: A


NEW QUESTION # 53
A developer wants to populate a data extension with information about all emails deployed in the last seven days. The data extension needs to contain JobID, EventDate, and the counts of how many emails were sent with each JobID.
Which data view is required to gather this information?

  • A. Sent
  • B. Job
  • C. Journey
  • D. Subscribers

Answer: A


NEW QUESTION # 54
Certification Aid wants to import data from a CSV file into a Data Extension. The CSV file contains all relevant dat a. New records should be added to the Data Extension, and records which are not in the file should be removed from the Data Extension. Which import operation should be chosen for this? Choose 1.

  • A. Add and update
  • B. Overwrite
  • C. Update only
  • D. Add only

Answer: B


NEW QUESTION # 55
Which of the following statements are correct concerning Contacts and Subscribers? Choose 2.

  • A. A Contact is subscribed to a specific channel.
  • B. Each Subscriber is also a Contact.
  • C. A Contact is subscribed to any channel.
  • D. Each Contact is also a Subscriber.

Answer: B,C


NEW QUESTION # 56
Northern Trail Outfitters uses a Send Log and sends more than one million emails per day. They want to execute daily reports on all subscriber activity without impacting send performance.
Which set of best practices should be implemented''

  • A. Copy new Send Log records to an Archive data extension, then run reports from the Send Log dataextension.
  • B. Add a data retention policy to the SendLog. then run reports from the _Opens data view.
  • C. Add a data retention policy to the Send Log. then run reports from the Send Log data extension.
  • D. Copy new Send Log records to an Archive data extension, then run reports from the Archive data extension.

Answer: B


NEW QUESTION # 57
Which statements are true regarding the Marketing Cloud SOAP API? Choose 2.

  • A. Uses XML in request and response body.
  • B. Uses JSON in request and response body.
  • C. More than 2000 SOAP calls can be performed per minute.
  • D. Most SOAP calls can be synchronous or asynchronous.

Answer: A,D


NEW QUESTION # 58
A developer receives Error Code 5 when performing a SOAP API call. The error states: "Cannot Perform 'Post' on objects of type 'SentEvent'".
What could be the issue?

  • A. SOAP does not support POST; use REST
  • B. The authentication token has expired.
  • C. It may be a temporary network issue.
  • D. 'SentEvent' is not able to be updated using SOAP.

Answer: D


NEW QUESTION # 59
Northtrn Trail Outfitters (NTO) wants to import a data file. It will be uploaded at regular intervals to their Enhanced FTP Account where an automation will import the file Into a data extension. NTO requires the file to be encrypted.
Which two file encryption options are supported when importing data files to Marketing Cloud?
Choose 2 answers

  • A. GPG encryption
  • B. AES encryption
  • C. RSA encryption
  • D. PGP encryption

Answer: A,D


NEW QUESTION # 60
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